Collection: Sweet William

Welcome to the charming world of Sweet William. British designed gifts and homewares inspired by founder Emma Wood’s beloved four-legged friend, William the Black Labrador.

Sweet William are all about celebrating people’s love of dogs; whether you are sending a card, looking for your keys or enjoying a well-deserved cup of tea, your most cherished companion is lovingly adorned on each item to brighten up the everyday.

We hope you enjoy shopping with Sweet William!